October 29, 2009

Whats with inflatable toys and mobile phones?

Along Orchard Road last weekend, I bumped into the local street activation of Sony Ericsson's Satio campaign.

I guess it was supposed to be viral and buzzworthy in nature but people didn't seem to care about the bunch of kids bouncing on the street. Observed them for a solid 5 mins and I was the only one who took a pic haha. Reading it from the global campaign material, the activation was meant to "spark something". In other words, do something crazy contagious people will want to capture on their phones and share with friends (another T-Mobile flashmob inspired idea).

Anyway, while we're watching people do crazy stuff with inflatables, Samsung had a very similar idea for its Pixon campaign. Hmmm.

October 28, 2009

Absolut Rock Edition

Meet the latest addition to my Absolut collection. Check out the studs on this baby! Rock on!

October 27, 2009

The view outside my Tiong Bahru window (Kokak!)

Last weekend, I was fortunate enough to be part of the invitees to the Nuffnang Asia Pacific Blog Awards in Singapore (thanks Carlos!). It was great to witness blogging history unfold in Asia and I can't help but be optimistic about blogging as an 'industry' in the very near future.

Anyway, all international event guests were billeted at The Link Hotel in the Tiong Bahru area. This is my first time to stay outside the commercial areas...Hmm come to think of it, ALL of Singapore is a commercial area. A 'commercial theme park' as Pau likes to call it. The zoning was evident in the surrounding structures - low rise numbered residential buildings or Singapore's version of tenement housing. Apparently, according to my cab driver's unsolicited information, my hotel also used to be low cost housing but is now, and I quote directly from uncle cabbie, a budget hotel.

Lots of local family owned restaurants dot the area and my bedroom view wasn't spared from that.

This particularly sign caught my attention.

Ummm... too bad I left my foodie self in Manila or else I would have had jumped at the opportunity to slurp on good old frog porridge literally right outside my window =p

Follow-up Singapura blogs will be posted on my travel blog.

Rare Cranium Moment

Delayed post

Its not too often the boys in the office beat the girls at Cranium (You hear that boys? YOU SUCK =p). So when the boys arrive at the Cranium brain first leaving the girls way way waaay behind....

this is what the girls have to say...

Ladies! What would Mother Assumption and Scholastica say? tsk tsk tsk

Speaking of Cranium, check out my character gallery here.

October 26, 2009

My FroYo survey results

A couple of weeks ago I ran a Froyo survey here in blogspot and thanks to Nuffnang polls, here are the results:

Favorite FroYo brand
Red Mango 76%
White Hat 15%
Yoh-Gurt Froz 7%

Is Froyo just a craze?
Yes 69%
No 30%

My favorite Red Mango concoction is green tea/regular swirl with crushed graham and chocolate bits. Hmm speaking of Red Mango, I haven't been there in weeks!

Brand Camp: Viral Video

Producing a viral video for your brand is like a leap of faith. Don't ask for proof that it works. You just gotta believe!!!!

Ok stop right there. Notice the irony in the my sentence? Branded viral videos aren't 'produced' silly. Real virals are user generated. Serious education needs to be given to those who treat viral videos the same way as a 30 sec tvc. If you wana create buzz, don't waste money on production TFs and account manhours. Throw your brand straight to the consumer and be at his mercy.

Oh and don't even dream of coming up with metrics to measure viral videos. Its like tsismis which everyone talks about but no one knows the magnitude of. Haven't you read Madonna's Mr. Peabody's Apples? tsk tsk

October 24, 2009

Links to Hangad files

To everyone who has been trying to download my Hangad stuff, my file server site is currently undergoing maintenance. I've already contacted the admin about it. Hopefully this problem will be fixed in a couple of days. Thanks to those who gave me notice about the situation.

Ye Good Ol Menstrual Cycle

Oh what a cute way of telling the story. This is right up there with Whisper's Have a Happy Period hahaha

Win free tickets to the Cream Halloween Ball!

Join the biggest and longest running Halloween costume dance party for free! Simply:

1.) Open a Nokia Ovi mail account by clicking here (hey what's one more email add right?)

2.) Become a member of Nokia IAC (Independent Artists Club) and register using your Nokia Ovi mail account (Not into Indie artists? For a free Cream ticket worth P800 you will be!).

See you at the party =D

October 21, 2009

CBTL's new secret drink

The Coffee Bean & Tea Leaf has a new drink and its a seret off-the-menu order! Ask the barrista for a Caramel Macchiato with the secret password to enjoy. Don't know the password? Figure out how to join CBTL's mailing list or ask me nicely and I'll give it to you =p

October 9, 2009

Achtung all runners!

Im not a runner (duh obviously) but here's something for all the runners out there. Hmm what if this marathon has a twist like...hahaha can think of a lot but its too twisted to post. Plurk na lang =p

You’re invited to join or volunteer for THE RESCUE RUN – A no-frills run to help bring aid to Typhoon Ondoy victims. On October 10, 2009, Sunday at the SM Mall of Asia. Run starts at 6:30am.

No souvenir T-shirt. No timing chips. No water stations. Make a minimum donation of 200 Php and choose your distance: 3k, 5k or 10k. All donations are for the feeding and rehabilitation efforts of the Philippine National Red Cross.

You may register at: Second Wind, All Terra or Recreational Outdoor Exchange (ROX).

For more details, go to http://run4change.com/rescuerun

October 7, 2009

The Consequences of Sex

Sex, no matter what form, always has its consequences but hey, life's too short to play safe right? hahaha

PVD in Manila Oct 13

After Kaskade at Embassy last June, its Paul Van Dyk at A Venue on Oct 13. See ya there!

October 6, 2009

Brand Camp: The Corporate Firewall

Dear Mr./Ms. Brand Manager,

No matter how much you want to control your message, we will always have different interpretations of your advertising. Open a twitter account and see what everyone is talking about.


October 4, 2009

Tikbalang shell found!

The New Media Workout Plan

If you find yourself checking your online accounts more than once a day (and I know you do), try challenging yourself one physical activity. Now if we just replace Google Reader, Flickr and Digg below with Plurk, Multiply and Youtube, I should a workout routine thats good to go.

October 3, 2009

Where is God in all this?

This was the scene earlier at the Ateneo covered courts. Talk about being organized! Thought it'd be much more chaotic than this but then what do I know about disaster relief operations? Kudos to the men and women behind Blue Bayanihan!

Hangad was invited by Fr. Manoling to sing for his mass for the Blue Bayanihan volunteers. Its good to know someone is looking after their spiritual welfare. I imagine how helping out can be draining both physically and emotionally.

The place was almost festive when we got there. It actually felt like I was in a school fair or something. The volunteers even had a contest as to who can give the best acronym for ONDOY and PEPENG. I don't know if this was bordering on the offensive but I guess its very Filipino in that sense - always trying to make something funny out of any situation.

Anyway, Fr. Mano' homily was about God's journey into humanity in the midst of this tragedy. Amidst all the pain and destruction, one was sure to ask, "Where is God in all of this?" If He is a God of love, why did He allow this to happen? If He is God Almighty, why does He seem powerless against the forces of evil? Is He truly God who is the "grand architect of the universe" and just watches us
"from a distance"?

In the mystery of understanding our God, we have to reconcile that his seeming detachment is actually his involvement. He is not far away but is alive and present nearer than we think. We who are left behind and are able to rebuild this society is God made manifest. This is His mystery. We are Him made flesh. So the next time we wonder where He is, all we really have to do is look around.